We are no longer taking online orders, and we are working on a new website altogether. We apologize for any inconvenience.
Here at Just Act Natural, we’re proud to say that 62% of the suppliers we use are made in the USA and the rest are imported from nine other countries. Of the USA-made products, 15 suppliers are from Wisconsin, accounting for almost half of our American suppliers. Not bad. Click here to browse our green goods.
No "Greenwashed" Goods Here
We do our homework to provide our customers with true eco-friendly products – not greenwashed products. One definition of greenwashing is: "disinformation disseminated by an organization so as to present an environmentally responsible public image."
Greenwashing is the single biggest obstacle in determining a true eco-friendly company because it just seems to be the "thing to do." A lot of companies use the green card as a slick marketing tool, but that’s as far as it goes. "Buyer beware" could never be as true as it is in today’s economy.
One tool we use to research our products is the Environmental Working Group’s Cosmetics Database (www.ewg.org/skindeep). This non-profit watchdog group tests and rates body care products using a “hazard scale” from 0 – 10, with 0 being the best and 10 being very hazardous to your health. We strongly recommend visiting this website and looking up the products you use and see where it lands on the hazard scale.
Environmentally Approved and Fair Labor Certified
Other than the Cosmetics Database, we also look for environmental and fair labor certifications from our suppliers before buying from them. The most common certifications include the familiar USDA Organic certification (www.usda.gov) found in our products such as Dr. Bronner’s, Trillium Organics and W.S. Badger Co.
We also keep a lookout for other certifications including:
- The Green America Seal of Approval (www.greenamerica.org
- Organic Trade Association (www.ota.com)
- Global Organic Textile Standard (www.global-standard.org)
- Leaping Bunny (www.leapingbunny.org
- Forest Stewardship Council (www.fsc.org)
- The Institute for Marketecology (www.organic-textile.org)
- Fair Labor Association (www.fairlabor.org)
- Fair Trade Certified (www.transfairusa.org)
Though not all of our suppliers fall under one of these certifications, we are very careful in choosing a supplier to deal with. Each product has to be true to the theme of who we are as a legitimate environmentally-friendly store. Products – at a bare minimum – have to be reusable, organic, recycled, recyclable, naturally-based or produced in a fair and sustainable fashion.
It is physically impossible to visit all overseas manufacturers to validate environmental and fair labor standards, so we must rely on suppliers’ website information, certifications and conversations with the suppliers themselves.
China manufacturers such as Klean Kanteen, Chico Bag Co. and Bambu have strict code of conduct rules, certifications, third-party audits and/or company staff who live in China to oversee production and quality control.